Silver Cross Hospital
As a trusted healthcare provider with a long-standing commitment to exceptional women’s care, Silver Cross Hospital understands the importance of putting your health first. That’s why they created “I Matter,” a unique women’s health program designed to empower and support their patients. To promote the program, we developed the campaign “The Way You Should Be Treated” – staying true to the hospital’s core principle of patient-first care while making “I Matter” the go-to choice for women everywhere.
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Client: Silver Cross Hospital
Agency: JMG Marketing
Creative Direction: Dino Favale
Art Direction: Dino Favale
Copywriting: Allan Woodrow